17 June, 2020
#DavidLynch #webseries
Not only « amateurs » make web series. Lynch’s eerie web series Rabbits (2002), starring Naomi Watts, is back online. https://www.engadget.com/david-lynchs-creepy-web-series-rabbits-is-back-online-100002786.html
#Snapchat #short-form – Snapchat orders more short-form originals
“The multiyear pacts, which also included the N.B.A., NBCUniversal and ViacomCBS, will supply the platform with more short-form original and unscripted shows.”
https://www.nytimes.com/2020/06/11/business/media/snapchat-nfl-disney-viacomcbs.html
#Monetization #Google – About marketers looking for content.
“The available publisher inventory is displayed graphically so that marketers can discover and negotiate deals. Filters allow marketers to search by geography or streaming device type. Specific publisher profiles enable marketers to explore more data around performance, audience and inventory volume.”
https://www.mediapost.com/publications/article/352484/google-creates-tools-dedicated-tv-marketplace-as.html
#OTT #Audiences ´About impact of pandemic on Streaming audiences
“The stay-at-home scenario has mainly accelerated time-spent growth for existing platforms, according to the analysis. For instance, average time spent on Netflix is projected to rise more than 16% this year to more than 30 minutes per day, and Amazon Prime Video’s is projected to rise 19%, to nearly nine minutes per day.”
https://www.mediapost.com/publications/article/352631/emarketer-ott-time-spent-to-rise-23-exceed-an-h.html
#Quibi #Formats – Quibi launches new format
“60 IN 6, a 60 Minutes venture for “a new generation of users” on streaming service Quibi, according to Quibi, launches with two episodes June 14. After premiere day, Quibi will offer a new 60 IN 6 episode every Monday. Episodes will run for ten minutes or less.” https://www.nexttv.com/news/60-in-6-launches-on-quibi-june-14