# covid – About how pandemic affects content production
“Producers of new scripted content — which typically spends an average of 11 months in production — will be battling against COVID-related delays well into 2021, far longer than their unscripted counterparts, according to a study from Ampere Analysis.

While producers of new unscripted content — which spends an average of just two months in production — have been able to adapt production to the new circumstances, already overcoming the worst period of delays, the same is not true for their scripted counterparts, according to the analysis.

Compensating for the lack of new high-quality scripted content, unscripted commissions increased from 66% in Q2 2019 to 72% in Q2 2020. Reality shows benefitted the most from this trend with 24% more titles commissioned in Q2 2020 than in Q2 2019.

The temporary stop in production also forced programmers to air older and less popular content to fill gaps, and some have turned to unscripted material to pad their schedules, according to Ampere.”


#quibi – About Quibi getting its first Emmy
The first Emmy wins for Quibi, which is led by Jeffrey Katzenberg and Meg Whitman, don’t come as a surprise: The well-funded mobile streamer has paid handsomely for its originals — upwards of $100,000 per minute of programming from A-list Hollywood talent. All of its entries were in the short-form categories, which historically have been populated by series that are sidecars to TV shows.

#discovery #streaming – About Discovery going streaming
CEO David Zaslav, speaking this week at a Goldman Sachs investor conference, said Discovery’s new streaming service will be “coming to the market very soon” and he said his company is “aggressively driving” new original content for the platform. kHe suggested that Discovery will take an approach similar to Disney+ and use its brands – like Discovery, Oprah, Food Network and Chip and Joanna Gaines, who are launching their own Magnolia Network – as “curation portals.”

#Shudder – About the success of a “niche” channel
AMC Networks launched Shudder in 2015. The company has pursued a niche streaming strategy, a contrast with larger media rivals launching mass-audience services like HBO Max, Peacock and Disney+.

#ShortsTV: a channel dedicated to short films
ShortsTV, the exclusive presenter of the Academy Award-nominated short film theatrical releases, offers a catalog of scripted, animated and documentary shorts from filmmakers worldwide.

#SVOD market experiencing unprecedented growth amid #Covid19
While subscription video-on-demand (SVOD) is experiencing huge growth, it is projected that advertising-based video-on-demand (AVOD), which is free, will surpass SVOD in revenue and share of viewing time by 2024.  The current growth rate of both models is being accelerated by Covid. With reference to cable subscribers moving to streaming services, non-connected TV homes, currently 31.2% of homes, will rise to an estimated 46.6% of homes.  Martin suggested, “it’s chord-swapping, not chord-cutting” that is evolving as households look to higher broadband delivery to eliminate buffering.

#Quibi maybe already looking for a buyer
Last month, Kantar said that 33% of Quibi subscribers plan to cancel in the next three months, based on data from 20,000 consumers and 2,500 new subscriber interviews.