Tensions have arisen between foreign streaming services and the Hindu-based Modi government (2014- ), due to their capacity to air free of censorship. Netflix was subjected to calls for censorship over its TV series A Suitable Boy (2020- ), while Amazon Prime Video had to issue an apology over its political drama Tandav (2021) for allegedly offending Hindu beliefs. Meanwhile, the Latin American SVOD market to double within five years, led by Netflix, Amazon and Disney+, with Claro Video the largest expected local player, reports Digital TV Europe.
The growth in value will complement an increasing viewer base. Juniper estimates that there will be over 1 billion e-sports and games viewers by 2025, increasing from 800 million viewers by the end of 2021.
Revenue from subscriptions was up 91% in the fourth quarter to $91.4 million, while advertising sales increased 157% to $13.1 million.
Starting August 31, 2021, the PlayStation Store will no longer offer movie and TV purchases and rentals. When this change takes effect, users will still be able to access movie and TV content they have purchased through PlayStation Store for on-demand playback on their PS4, PS5 and mobile devices.
According to GlobalData, the total pay TV services revenue in the country will drop from US$2.4 billion in 2020 to US$2.1 billion in 2025, representing a CAGR of -2.6%. The report says that this decline will come as a result of continued drops in cable TV and DTH subscriptions. The firm predicts that cable TV and DTH subscriptions will decline at a CAGR of 10% and 7%, respectively, between 2020 and 2025 due to ever-increasing cord-cutting. This practice, along with a decline in ARPU levels across all pay-TV service segments will also hurt the overall pay TV revenues over the forecast period.
The executive claims 70% of YouTube viewers have purchased products advertised on the platform. Last December, more than 120 million people in the U.S. streamed YouTube or YouTube TV on their TV screens.
Tubi will start off by focusing on original movies, but has discussed spending as much as $4 million an episode on new TV series, according to people familiar with the plans. The company is still talking to advertisers about partnerships for its first slate of programs, said the people, who asked not to be identified because plans haven’t been announced.
In 2025, the analysis company projects that of the nearly $18 billion for AVOD, $5.3 billion will go for Hulu; $4.4 billion for Roku; $2.3 billion each for Peacock and Pluto; $1.9 billion for Tubi; and $500 million for HBO Max (an ad option yet to start.)